January Marketing Ideas

yes...we are just getting started in the 'holiday season"  but everyone always forgets that December is SO busy with everything going on that you need to plan for January BEFORE time gets away from yo and your business.  January is the start of a new year & a new quarter and is all about beginnings. It's an excellent time to brand or re-brand your business, make changes to your marketing materials to reflect your goals for the coming year.  Before December is over, all marketers will tell you that it is important to look over what tactics used in the current year and their ROIs.  This is when you should be deciding if you want to try it again for the upcoming year or throw it out and try something else.  I always say, you need to begin your New Year's housecleaning now so when the New Year arrives you are ready to start it out right. 

With all of this in mind here are some ideas and things to consider for January....

January is:  book blitz, celebration of life, financial wellness, international creativity, international quality of life, national be on purpose, national clean up your computer, national get organized, national mentoring, national poverty in America awareness, rising star & shap up US month.

some special weeks in January:
1st-7th:  celebration of life & diet resolution week
1st-8th: national lose your weight-feel good week
3rd-9th:  new year's resoltions & home office safety & security week
4th-10th:  women's self empowerment week
17th-23rd:  healthy weight week

Important dates include:
1st-new years
6th: epiphany or twelfth night
10th:  national cut yor energy costs day
11th: national clean off your desk day
14th: organize your home day
15th: humanitarian day
16th:  nothing day & religious freedom day
17th: customer service day
18th:  Martin Luther King Jr day
21st:  get to know your customers day
22nd;  celebration of life day
23rd:  national pie day
24th:  national complement day
25th:  better business communication day
26th:  national speak up & succeed day
29th:  freethinker's day

if you live in the northern hemisphere and are located somewher like The Creative Consultant this is the coldest and seems like the darkest time of the year.  it isn't really until February where you can honestly see the increase in the daylight.  Any marketing that brings warnth, however, figuratively can be beneficial to your business. 

December Marketing Ideas

Time seems to fly by because there is so much going on. If you are looking to utilize media for advertising one word of advice...plan ahead...slots, space, airtime whatever is going to fill up quick this time of year.




All that being said, here's some ideas for December:

December is World AIDS, National Write a Business Plan, Rising Star, safe Toys & Gifts, Spiritual Literacy & Universal Human Rights month.



Special weeks in December:

1st-7th: Cookie Cutter & Tolerance week

10th-17th: Human Rights week

12th-19th: Chanukah

25th-31st: It's about Time week

26th-31st: Kwanzaa



Special days include:



1st: World AIDS Day

3rd: International Day of Disabled Persons

5th:International Volunteer Day for Economic Social Development

6th: St Nicholas Day

10th: Human Rights Day

12th: Poinsettia Day

18th: Islamic New year

21st: World Peace Day; Winter Solstice; Yule

24th: Christmas Eve

25th: Christmas

31st: New Year's Eve



a special note about New Year's Eve 2009...it's the 2nd full moon of December..a Blue Moon!

November Marketing Ideas

I always call November the grateful month. It's the month when everyone starts to count their blessings & think of their family & friends. We always seem to stop at this point in the year and think about all those things we are grateful for...and as businesses we need to remember this and be grateful for our customers & clients and tell them; in some way that we appreciate their business.


As a marketer I can tell you also that it is of the most importance that whatever your plans are for November to have those plans in place early...keep in mind there's about a week out of November that is lost to the holiday.....deadlines will be early etc. and geting ahold of media reps close to the holiday will not be easy either...if they even have time or space aailable for your business.



Here are some ideas for your November marketing...

The month of November is: National American Indian, Family Stories, National Family Caregivers, National Home Care & Hospice, National Inspirational Role Models, National Peanut Butter Lovers & Vegan Month.



Some key weeks in November are:

1-7th is World Communication week

8-14 is Pursuit of Happiness week

9-16: World Kindness week

15-21: American Education & National Hunger & Homeless Awareness week

22-28: National game & Puzzle week

23-29: Better Conversation week

24-30: Church/State Separation week



Days to keep in mind:

1st: All Saint's Day

Daylight Savings Ends

National Author's Day

2nd: All Souls Day

3rd: Cliche' Day

Sandwich day

Election Day

4th: Use Your Common Sense Day

8th: National Parents as Teachers Day

11th: Veterans Day

13th: World Kindness Day

14th: Loosen Up & Lighten Up Day

National American Teddy Bear Day

15th: America Recycles day

16th: International Day of Tolerance

17th: Homemade Bread Day

18th: National Educational Support Professionals Day

19th: Great American Smokeout

Use Less Stuff Day

21st: World Hello Day

National Family Volunteer Day

24th: Celebrate Your Unique talent Day

25th: International Day for Elimination of Violence Against Women

26th: Thanksgiving

27th: Black Friday

National Day of Listening

30th: Cyber Monday

Recruiting

Currently, as part of our latest project/venture we are recruiting for product demonstrators for local stores in CNY....here's some of the info about it....


Work When You Want! Earn some extra cash!

currently looking for ENERGETIC, SALES Driven Product Demonstrators to promote new products in retail stores throughout Central NY.

If you have the need to put a little extra money in your pocket and enjoy talking with people .

If you are committed & are able to stand for up to 6 hours (breaks apply) this is the fun, part-time job for YOU! compensation is $9/hr

Most jobs are weekends & you must have reliable transportation.

Please contact us immediately! call 315-865-5268 or email: tcciu@dreamscape.com.

When responding please tell us what town you live in & the best way to contact you.

Thank you!